Arthur “Chip” Borkowski

Chief Growth + Innovation Officer

Arthur “Chip” Borkowski

Chief Growth + Innovation Officer

Mr. Borkowski founded the ALB Group in 2008 – A Growth Consultancy based out of Chicago, IL – USA. Prior to that he was the co-founder / president of D+B Advertising, a full-service marketing, branding, technology and content agency. 

Borkowski has a proven track record across a variety of executive and entrepreneurial roles. He has more than 30 years of professional experience, primarily as a strategic sales and marketing counsel. He is adept in what he has coined as “Practical Innovation” which applies to many of his client initiatives for RaaS (Revenue-as-a-Service) and IaaS (Innovation-as-a-Solution).

Chip has successfully created, secured and implemented GoToMKT and Practical Innovation programs worth billions of dollars to the B2B2C ecosystems of his clients. Since the late ‘80s he has advised top organizations including but not limited to:

  • Media: Tribune, Gannett, Clear Channel/iHeart, CBS/Entercom, ESPN, Comcast, ABC/Disney, Salem, BEI (Branded Entertainment, Inc.)

  • Brands: Coca Cola, Gatorade, McDonald’s, Jimmy Johns, Chevrolet/GMC/Buick, Pulte/Del Webb, Lennar, D.R. Horton, Kroger, P+G

  • Digital Platforms:, CareerBuilder, WebMD, Sharecare, CancerCentral, BeWellUSA, MainStreetPrime

  • Healthcare: Cancer Treatment Centers of America, Walgreens, John Hopkins, Houston Methodist, US Oncology Network, Mt. Sinai, Cleveland Clinic

  • Financial: JPMorgan Chase, Bankrate,, Northwestern Mutual

  • Not-for-Profit: Joni + Friends, Ronald McDonald House, GE Food Pantry, CER, LydiaHome

Borkowski’s kind yet competitive nature serves as the driving force behind his continued success for his initiatives and his clients’ sustainable growth and optimal CX. When necessary, he has the rare ability to quickly develop and implement unique solutions to deliver critical results for his clients, businesses, partners and investors. Chip has continued to build positive relationships and friendships with the people he works with and has an upbeat and positive attitude. He is a true leader of people.

Chip has also served on many advisory boards and remains active in his local community, including membership at Innovation DuPage as a mentor. He received his B.S. in Business Administration from the University of Kentucky and is a member of the SAE Fraternity. He lives with his wife of almost 35 years and has three adult children.