Mars Callahan

FOUNDER

Mars Callahan

FOUNDER

Mars Callahan began his career in the entertainment industry as the national spokesperson for Kellogg’s Rice Crispies when he was 10 years old, at 14 he was the national spokesperson for Levi Strauss, and at 15 he joined the cast of television shows such as The Wonder Years, The Facts of Life and Growing Pains.

At 18 he wrote his first screenplay for the feature film, PoolHall Junkies, and at 28 he directed Poolhall Junkies with a cast that included Academy Award winner Christopher Walken, Academy Award Nominee Chazz Palminteri, and Academy Award winner Rod Steiger, in his final role.

Callahan went on to write, direct, and star in the feature film What Love Is, starring Academy Award winner Cuba Gooding Jr., Anne Heche, Gina Gershon, and Sean Aston, and he is currently writing, directing and starring in VEUIT’s flagship streaming series, The Count, again with an all-star cast.

In 2020 Mars Callahan partnered with Joe Juarez, Joe Callahan, and Bennie Johnson, to form VEUIT, the world’s first streaming platform that offers everyone on the planet their own Web 3 channel, complete with their own, personal, url, and with the ability to own and control their own fans, followers, customers and data.